DraftKings Posts Record Q1 Revenue but Cuts 2025 Outlook
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DraftKings Posts Record Q1 Revenue but Cuts 2025 Outlook

Kevin Lentz
Contributors
Published: May. 12, 2025, 03:53 AM ET
5 min read

DraftKings was out with record-breaking revenue numbers for its first quarter of 2025. An eye-popping $1.4 billion, up 20% from last year's $1.17 billion. EBITDA was also higher at $102.6 million vs. last year's $22.3 million. 

DraftKings uses a metric dubbed Monthly Unique Players instead of the more standard industry parlance of Active Monthly Users to more easily designate the number of their users who are actually placing monetary bets. 

This number reached 4.3 million in Q1, up substantially from last year's Q1 number of 3.4 million, but down from its record Q4 quarter in 2024 during NFL and College Football when they reached 4.8 million. 

The company also publishes a handy metric called Average Revenue Per Monthly Unique Payer, which basically looks at how much the average real-money bettor contributes to revenue. In this case, that number reached $108 per player, up from just $97 last quarter but down from $114 in Q1 2024.

Sportsbook handle, or total dollar amount wagered, also saw impressive growth, up to $13.8 billion, up 16%, or more than $1.8 billion more than the same quarter last year. Sportsbook revenue accounted for $882 million, while the five states in which the company currently operates iGaming chipped in an additional $423 million, which was up $370 million YOY. 

The company added an additional $103 million in revenue from other sources, such as its fantasy sports business and its recently acquired business, Jackpocket, the leading digital lottery app in the US. Last year, it also purchased Simple Bet and Sports IQ.

DraftKings Posts Record Q1 Revenue but Cuts 2025 Outlook

NCAA Tournament Chalk Costs Draftkings Plenty

In sports betting parlance, chalk is the favorite in a matchup; usually, in this reference, it means the heavy favorite. And according to Allen Ellingson, the company’s CFO, chalk cost DraftKings roughly $170 million in revenue and $110 million in EBIDA during the men’s college basketball tournament in March, where the favorites won at a rate not seen in modern times. In fact, more than 82% of games were won by the Chalk.

The company revised earnings downward in the face of this for the full year 2025 to $6.3 billion, from a previous guidance of $6.6 billion. EBITDA projections now stand at $800 million, down from an earlier forecast of $900 million to $1 billion, so it was again a sizable impact. 

The company CEO, Jason Robbins, spent a good bit of his earnings call making the case that this was an aberration and that the sportsbook hold would bounce back after what are now two consecutive quarters of dismal results, first in NFL outcomes in Q4 and then NCAA basketball in Q1. 

He even briefly launched into a fan theory on NIL in college basketball, possibly being behind the dominance of large, favored basketball programs. Top recruits sign with dominant programs in larger markets to maximize their earnings from the NCAA’s new Name, Image, Likeness program, allowing even college athletes to be compensated for endorsements or sponsorships. Thus, these all-star programs have increased their wins over less well-known competitors.

The company also highlighted its continued belief that its customers would migrate towards much higher holding parlay and live action betting over time. They touted an almost 36% uptick in Major League Baseball Live Game bets already this season, to showcase what they believe will be the future of sports betting, and one that the company has been pursuing relentlessly with its M&A purchases over the past several years. 

They also reaffirmed their intention to buy back about $1 billion in stock over the coming year, and they had already purchased about $140 million in the first quarter. 

Looking Forward

Despite some bruising losses, DraftKings believes that structural hold will stabilize over the next quarter or two and that adding live betting and parlays will grow that hold number over time. 

Clearly, they continue to capitalize on increasing handle. That number should also sharply rise as AI-assisted gambling technology and its highly skilled oddsmakers, allow an almost infinite number of live in-game bets and parlays to be offered on the app in the not-so-distant future. 

Compare that with the total of only 272 games in an entire NFL season, and the number of bets and the amount wagered could skyrocket, as most players currently only bet the line and possibly the over/under. This means that many punters only currently make perhaps two bets on their favorite team per week, versus a dozen or more once live game betting rolls out further, which is why you have seen DraftKings snatching up companies like Simple Bet and Sports IQ as they prepare for the real growth that is yet to come in live game betting.

They also believe that as the market matures, their spending on advertising and free play will come down, but they mention the potential for higher taxes in some states that may offset that decreased spending. 

Regardless of the future, the pressure is on Robbins in the present to show that the last two quarters of player-friendly outcomes were a fluke and that the company can convert those increasing numbers of Monthly Unique Players and ever-increasing handle into an actual, sustainable, and predictable revenue stream.

Kevin Lentz

Kevin Lentz

Casino Expert

Kevin's journey in the world of casinos began as an advantage player, but he eventually spent three decades working in various casino management roles and has successfully overseen diverse casino departments, including slots, table games, poker rooms, and sportsbooks within land-based casinos. Now, he channels his passion for all things related to blackjack, card counting, advantage play, and the dynamic realm of online casinos into his writing.
Email: [email protected]
Nationality: American
Education: N/A
Favourite Sportsbook: Caesars Sportsbook
Favourite Casino: BetMGM Casino
Experience: 30 years
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