The National Football League Super Bowl is also known as the "big game" because of how many fans tune in to watch.
As exciting as the football action is for viewers, though, the real big game exhilaration is felt directly by the pocketbooks and wallets of the hosting city.
Being chosen as a Super Bowl Host city is like finding a pot of gold at the back of the end zone, and because of that becoming a host city is a long and difficult process.
In this article, we examine what’s considered when a Super Bowl host city is chosen, how a city benefits from hosting the big game and which cities have already been chosen to host future Super Bowls.
Here’s the list of all known future Super Bowl locations:
And here's a map showing all the Super Bowl locations up to the year 2024:
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Where was the Super Bowl held last season?
Super Bowl LII (52) took place on February 4, 2018 at the U.S. Bank Stadium in Minneapolis, Minnesota.
The capacity of the U.S Bank Stadium is 66,655.
It was a matchup between backup quarterback Nick Foles’ NFC Philadelphia Eagles and GOAT suspect Tom Brady’s AFC New England Patriots.
The Eagles won 41-33 when Brady’s last minute Hail Mary pass fell incomplete as time expired.
How big was last year’s Super Bowl audience?
Super Bowl LII drew in 103.4 million U.S. viewers on average during the game and $2 billion in broadcasting rights revenue.
The cost of a 30-second commercial was $5 million.
What was the biggest Super Bowl audience ever?
Super Bowl XLIX (49) was the most watched event in U.S. television history.
114.4 million people tuned in to watch the 12-4 AFC New England Patriots beat the 12-4 NFC Seattle Seahawks by a score of 28-24.
The cost of a 30-second commercial was $4.5 million.
Is the Super Bowl the biggest sporting event in the world?
That honor usually goes to the UEFA Champions League final, the last game of a tournament involving Europe's top soccer clubs.
For example, the final of the 2012-2013 UEFA Champions League was the biggest ever.
That match was viewed by an audience of more than 360 million worldwide and had the highest TV ratings to date.
Compare that to the record setting 114.4 million people who watched Super Bowl XLIX and you can see that it’s not even close.
Where was the first Super Bowl held?
Super Bowl I took place on January 15, 1967 at the Los Angeles Memorial Coliseum in Los Angeles, California.
The capacity of the Los Angeles Memorial Coliseum is 78,467.
The 11-2-1 AFL Kansas City Chiefs took on the mighty 12-2 NFL Green Bay Packers in a game where the Packers were favored by 14.
Under the leadership of Super Bowl MVP quarterback Bart Starr, the Green Bay Packers went on to win the matchup 35-10.
What city has hosted the most Super Bowls?
That honor currently goes to Miami, Florida, and New Orleans, Louisiana, both home to ten Super Bowls apiece.
Spoiler alert: Super Bowl LIV will be hosted in Miami, which will bring their total to 11 and they’ll take the lead in most Super Bowls hosted.
Here is a list of all the Super Bowl cities and the number of times each has hosted the big game:
- Miami (10)
- New Orleans (10)
- Los Angeles Metro Area (7)
- Tampa Bay (4)
- San Diego (3)
- Phoenix (3)
- Houston (3)
- Detroit (Metro) (2)
- Atlanta (2)
- San Francisco (1)
- Santa Clara (1)
- Minneapolis-Saint Paul (1)
- Jacksonville (1)
- Dallas-Fort Worth (1)
- Indianapolis (1)
- NY Metro Area (1)
Which US state has hosted the most Super Bowls?
Florida has hosted the most Super Bowls with 15:
Miami (10) + Tampa Bay (4) + Jacksonville (1)
Next up on the list is California with 12:
Los Angeles Metro Area (7) + San Diego (3) + San Francisco (1) + Santa Clara (1)
In third place is Louisiana with 10:
New Orleans (10)
What stadium has hosted the most Super Bowls?
Miami and New Orleans have both hosted the Super Bowl ten times, but both of those cities have done it in two different locations.
The Mercedes-Benz Superdome (formerly the Louisiana Superdome) has been the location of seven Super Bowls, in 1978, 1981, 1986, 1990, 1997, 2002, 2013.
The capacity of the Mercedes-Benz Superdome is 74,295.
Spoiler alert, the MBS will also be hosting the Big Game in 2024, bringing the total to eight.
Second on the list is Hard Rock Stadium (formerly Joe Robbie Stadium, Pro Player Stadium, Dolphin Stadium and Sun Life Stadium) where 5 Super Bowls have been played in 1989, 1995, 1999, 2007 and 2010.
The capacity of Hard Rock Stadium is 65,326
Another spoiler: the Big Game will be played at Hard Rock Stadium in 2020.
Which stadium is considered the all-time favorite Super Bowl venue?
That’s arguable, but the Orange Bowl in Miami has held five significant matchups over the course of NFL history.
- Super Bowl II – Green Bay Packers 33, Oakland Raiders 14
- Super Bowl III – New York Jets 16, Baltimore Colts 7
- Super Bowl V – Baltimore Colts 16, Dallas Cowboys 13
- Super Bowl X – Pittsburgh Steelers 21, Dallas Cowboys 17
- Super Bowl XIII – Pittsburgh Steelers 35, Dallas Cowboys 31
Two historic notes: Super Bowls II and III are the only two Super Bowls to be played in back-to-back years in the same stadium.
Also, Super Bowl V was the first Super Bowl played on artificial turf.
How much money does a host city typically make during the Super Bowl?
Of course, that varies depending on the city, but let’s just say it’s millions and millions.
Before Super Bowl LII took place at the U.S. Bank Stadium in Minneapolis, Minnesota, an economic impact report was done by the Minneapolis Super Bowl Host Committee.
In this report, it was stated that much of the taxpayer investment in the stadium would be recouped by the region during the event.
According to the report, it was estimated that the Super Bowl would contribute $343 million to the region, including $29 million in tax revenue.
Do cities still bid to host the Super Bowl?
NFL owners meet next May to renegotiate how Super Bowl host cites are chosen.
It’s reported that at that meeting, the league will “formally do away with allowing cities to bid for its marquee event.”
A new selection process will replace bidding, one that involves the league negotiating a suitable deal with a hand-picked city, all designed to give the NFL greater control over where its marquee event takes place year after year.
What are the main considerations when choosing a Super Bowl venue?
Currently (until the May NFL owners meeting, at least), it goes like this:
Cities are chosen to host the Super Bowl after placing a bid with the selection committee.
Each bidding city is then put through a rigorous vetting process that takes several factors into consideration.
Due to the huge economic boost the host city will enjoy, bidding cities are very willing to make concessions for the selection committee.
There is a final round, and each city that makes it there gets to present their case for fifteen minutes.
Then each team owner from that city is given five minutes to make a plea.
Other factors that matter when choosing a host city
Warm vs. cold weather
Most Super Bowls are held in warm cities and there’s a reason for that.
It keeps players healthier and happier while keeping travel and game delays to a minimum.
Cold cities are fine (Minneapolis, anyone?) as long as there is a dome stadium involved to keep players and fans warm and dry for the big game.
The Super Bowl committee loves new stadiums, especially if they haven’t been built yet.
After 2017, four Super Bowls are being held at brand new stadiums which have been built to fit the Super Bowl committee’s requests.
Plus the fans will have a better time in a newer stadium and find a lot more modern ways to spend their money, which benefits everyone involved.
With the Super Bowl comes thousands of people, and they all need a place to stay, eat and drink.
Cities who boast the ability to provide enough quality hotel rooms, restaurants and nightclubs usually have the edge with the Super Bowl selection committee.
Hotels will be booked at least a year out for at least five days by media, sponsors, and fans – plus the teams and their staff who will be playing in the game, so if you’re in the service industry it’s quite a financial boon to be able to count on an upcoming Super Bowl in your hometown.
Where is Super Bowl LIII being held?
Super Bowl LIII (53), the 49th modern-era NFL championship game, will be held on February 3, 2019 at the Mercedes-Benz Stadium in Atlanta, Georgia.
According to the master plan, the Mercedes-Benz Stadium has a maximum capacity of 71,000, but can expand to 80,000 for special events such as the Super Bowl.
The halftime show for this event is still TBA.
This stadium is a one-of-a-kind venue equipped with a uniquely designed retractable roof and normally home to the Atlanta Falcons.
Not only does it have a Chic-Fil-A, it also powers itself with renewable energy obtained from their 4,000 solar panels and uses 47 percent less water than baseline standards.
And bonus: this stadium can store more than 2 million gallons of storm water on site to prevent flooding in the area.
Have they already picked the sites of future Super Bowls?
Yes they have sites picked through the year 2024.
1. Super Bowl LIV (54) in 2020
This will be the 50th modern-era NFL championship game, so there will most likely be plenty of celebrating that anniversary.
Super Bowl LIV (54) will be held on February 2, 2020 at the Hard Rock Stadium in Miami Gardens, Florida.
The Hard Rock Stadium has a capacity of 65,326 and his home to the Miami Dolphins.
Originally named Joe Robbie Stadium when it opened in 1987, its most recent renovation project was completed in 2016 and features new video boards, suites and seating pods.
2. Super Bowl LV (55) in 2021
Super Bowl LV (55) will be held on February 2, 2020 at the Raymond James Stadium in Tampa, Florida.
The Raymond James Stadium has a capacity of 65,890 (expandable to 75,000) and is home to the Tampa Bay Buccaneers.
Two previous Super Bowls were hosted in this stadium, Super Bowl XXXV in 2001 and Super Bowl XLIII in 2008.
3. Super Bowl LVI (56) in 2022
Super Bowl LVI (56) will be held on February 6, 2022 at the Los Angeles Stadium and Entertainment District at Hollywood Park in Inglewood, CA.
The Los Angeles Stadium has a capacity of 70,240 but is expandable to 100,240 for big events like the Super Bowl.
Los Angeles Stadium construction delays made a schedule change to this event necessary based on new rules that state a stadium must be open for two full seasons before it can host a Super Bowl, but all has been settled and the date has been set.
This venue is expected to be a masterpiece and will host the opening and closing ceremonies of the 2028 Summer Olympics.
4. Super Bowl LVII (57) in 2023
Super Bowl LVII (57) will be held on February 5, 2023 at the State Farm Insurance Stadium (formerly the University of Phoenix Stadium) in Glendale, AZ.
The State Farm Insurance Stadium has a capacity of 63,400 but is expandable to 72,200 for big events like the Super Bowl with standing room expanding that to at least 78,600.
Upgrades to the Phoenix and Glendale areas (renovated airport, additional hotels and parking) helped land the Super Bowl for the third time, the others being in 2008 (Super Bowl XLII) and 2015 (Super Bowl XLIX).
5. Super Bowl LVIII (58) in 2024
Super Bowl LVIII (58) will be held on February 4, 2024 at the Mercedes-Benz Superdome in New Orleans, LA.
The Mercedes-Benz Superdome has a capacity of 74,295.
This is the eighth time this venue will host the Super Bowl, the eleventh time for New Orleans.
The last time the Super Bowl was held here in 2013, the stadium lights failed during the third quarter of the Baltimore Ravens win over the San Francisco 49ers by a score of 34-31.
What other cities could hold the Super Bowl in the distant future?
Las Vegas, NV
The Oakland Raiders' Las Vegas Stadium is not expected to be completed until 2020, but wouldn’t that make a heck of a party?
First things first, though – the stadium has to be built, and the Raiders have to start winning.
Los Angeles, CA
Builder Stan Kroenke’s Los Angeles Stadium and Entertainment District at Hollywood Park in Inglewood, CA was built to host Super Bowls, and Pro Bowls, the draft, and any other major events the NFL has planned.
And with two teams in the city now, the NFL future looks bright for the city of angels.
Cowboys owner Jerry Jones is anxious to host another Super Bowl at his AT&T Stadium in Arlington, TX, especially after what happened the last time he tried it.
During Super Bowl XLV, activities were affected by once-in-a-lifetime Texas snow and ice and let’s just say not a good time was had by all.
Top image credit: Charles Atkeison