FORE! BetMGM Integrating Odds into Upcoming CJ Cup PGA Tour Golf Telecast

  • BetMGM first to introduce live odds for bettors this weekend on CJ Cup PGA Tour telecast
  • The Golf Channel live telecast will boost the popularity of golf in-play wagering
  • BetMGM planning to market their sports wagering brand to eleven US states by the end of 2020

Up to CAN$100 in Bet Credits for new customers at bet365. Min deposit CAN$5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.Bet restrictions and T&Cs apply. New and eligible customers only. 18+. Fixed odds.

Keeping score will become more interesting for both golf lovers and golf bettors this weekend. For the first time, the PGA Tour will feature live betting odds provided by BetMGM, during its telecast of all four rounds of The CJ Cup at Shadow Creek in Las Vegas, from October 15-18 on the Golf Channel.

Here is how it will work:

There will be two updates per hour during all four rounds of the CJ Cup event, featuring leaderboards with integrated open and current odds to win, as well as odds of head-to-head matchups, top finishes, winning margin, and other golf prop bets. As it worked previously, the PGA TOUR LIVE, the tour’s over-the-top (OTT) streaming platform, integrated live odds during the first two rounds of the Wyndham Championship in August.

PGA Tour senior vice president of media and gaming Norb Gambuzza said, “The focus of our sports betting partnerships is to engage fans in new and creative ways. As an element of this strategy, we began integrating live odds onto digital platforms in August and now we look forward to learning from this first-time test in a live telecast.”

BetMGM Links PGA TOUR Golf

Matt Prevost, BetMGM Chief Marketing Officer added, “The PGA TOUR has been a great partner for BetMGM. Being the first sports betting platform to integrate betting odds into a live PGA TOUR telecast speaks to the innovative nature of our partnership. We look forward to continuing to move the needle and work closely with the TOUR to produce great content.”

This past August BetMGM signed a multi-year content and marketing relationship to become an Official Betting Operator (OBO) of the PGA TOUR. The PGA TOUR has become one of the most popular offerings on BetMGM, with TOUR events consistently ranking at the top of all professional sports wagers. The BetMGM platform offers multiple betting formats, from money line and point spread bets to parlays and futures. BetMGM is currently licensed for sports betting in seven states including Colorado, Indiana, Michigan, Mississippi, New Jersey, Nevada, and West Virginia, and has announced plans to be in 11 states by the end of 2020.

The PGA TOUR is a Platinum Member of the National Council on Problem Gambling, committed to industry-leading responsible gaming practices.

PGA Golf – A Leader in Bettor Integrity

We must give the PGA credit for their aggressive stance embracing the US legislative changes to promote sports wagering. They have not demanded any “integrity fee’ as other sports leagues have suggested nor bullied their way to provide data as a tax.

They have also introduced updated technology for their ShotLink Plus data system to assist wagering, which was originated in 2001. ShottLink is where three automated cameras are positioned on each link of the course. The cameras follow the flight of every ball hit using laser technology. The information about the shot is then instantly sent to the ShotLink truck positioned on sight, Thus far, it has proven not only a tool to enforce wagering integrity but has helped increase the popularity of “in-play” betting as well.

It will be interesting this weekend not only tracking the leaderboard at the CJ Cup in Las Vegas but the extra potential demand for golf wagering created by the visual odds supplied by BetMGM.

Latest Sports Betting News

Louisiana Gaming Chairman “Pushing Hard for Nov. 1” Retail Sports Betting Launch
Louisiana Gaming Chairman “Pushing Hard for Nov. 1” Retail Sports Betting Launch
At the latest LA Gaming Control Board meeting last Thursday, Chairman Ronnie Johns says he’s hoping for Nov. 1 retail sports betting launch in LA, and we take a look.
26 October | 03:07 | Mike Lukas
MD Gaming Commission Approves More Sports Betting Licenses as SWARC Stalls
MD Gaming Commission Approves More Sports Betting Licenses as SWARC Stalls
The Maryland gaming commission approved two more applications for sports betting licenses on Thursday as SWARC delays announcing the date of the next meeting.
25 October | 03:07 | Mike Lukas
Federal Judge Dismisses First of Three Lawsuits Filed Against FL Sports Betting
Federal Judge Dismisses First of Three Lawsuits Filed Against FL Sports Betting
Monday, a federal judge dismissed the first of three lawsuits filed to stop legal sports betting in Florida and we go further into the details.
22 October | 02:53 | Mike Lukas

Larry Gibbs

Expert on Sports Betting Industry

Larry Gibbs is both a seasoned journalist and a respected online gaming industry consultant. His wry commentary & sharp analysis have appeared in numerous top gaming and sports wagering publications. He has also served as Vice President of US Gaming Services, a marketing research organization with 15 years of experience in US online wagering. He has spoken at noted gaming industry conferences including G2E, GiGSE, and NCLGS.

Email: [email protected]